Not only does a mobile-friendly website amplify your visibility, but it also brings more traffic to your website more than your competitors. Everyone now spends more time on their mobile devices than any other thing in the world. Unlike before, people don’t need a computer or desktop to access any website product or service. All these can be done via smartphone.
However, there are hundreds of thousands of websites that look unattractive on your mobile devices. This is not because they are designed so poorly but because they haven’t done what is required to make the site friendly for your device. You may need an expert like Web Design Manchester to build a mobile friendly website for you but if you want to build and design a mobile-friendly website yourself, here are a few tips you need to know.
4 Tips for Creating and Designing a Mobile-Friendly Website
1 Keep the design simple
One of the essential principles of building a mobile-friendly website is simplicity. Your website must be easy to understand and straightforward. You need to design the website so your audience can understand what you have to offer in the first few seconds of visiting your platform. Convey your business objectives, plans, and why your customers should choose you as simple as possible.
Avoid using too many videos, copies, or graphics to hinder the website’s ability to come up quickly. Instead, use images that are smaller in byte size.
2 Use fewer or no user text entry required for navigation
Unlike website design for computers, inputting text in mobile versions of websites can be a hard nut to crack. Therefore, you need to limit the user text entry when building a mobile-friendly website. Rather than using the text entry, you can opt-in for a list or replace it with buttons.
With the list of buttons, your audience will have no challenges using or navigating through your website. Likewise, your viewers can choose what type of service they want without fussing with text input.
3 Use responsive design
Besides the fact that responsive design is essential to designing your site or choosing from a template library, it is also vital to build a mobile-friendly website. Responsive design layout elements in a grid and then shift that grid based on various screen sizes to make your website look catching on your smartphone as you would expect on your computer.
No matter how your viewers or users are accessing the site, they will enjoy the same experience with the responsive design. In the same fashion, the responsive design comes with SEO benefits, and you don’t need a separate mobile URL when using it.
4 Display your CTAs Clearly
CTAs are one of the major strategies to bring a lot of traffic to your website. It goes a long way on your conversion rate. However, CTAs on website build for computer use are easier to access than those for mobile devices. So, it would be best if you make your call-to-action buttons clearer to have a compelling mobile web design.
Avoid fussing or squeezing more than one CTA on the screen. Instead, focus your CTA on that primary goal of your business or service. Unlike other aspects of website design, viewers identify CTAs buttons in less than three seconds.
Since half of the global web traffic now comes from smartphones, building a mobile-friendly website will bring a lot of traffic to your website and rank you higher.